Luau Studio | The brand

Luau Studio was born from the shared dream of Mar and David to create a brand with soul and personality. A luau is a Hawaiian celebration, and that's where our name comes from — creating dresses to celebrate, to come together and share moments and experiences with the people you love.

We created it to fulfil the wish of many women to dress in an exclusive way at an affordable price without compromising on quality.

Mar's obsession with quality fabrics means that every garment is built to last a lifetime — and for those who have the privilege of wearing a Luau piece, to pass it on to future generations.

Our focus is clear: simple pieces with a daring touch, always trying to add the details that make you recognise a Luau when you see it on the street.

The obsession also lies in exclusivity at an accessible price. Always working in small quantities, never restocking, and reinforcing the Made in Barcelona ethos. The price of each dress fairly reflects every step of its production chain — ensuring that the piece you buy today won't be copied.

We knew how hard it is to convey the quality of fabrics and craftsmanship online, so in May 2025 we opened our first store at C/CALAF 29 in Barcelona. With that also came our commitment that every woman wearing a Luau Studio dress should feel it fits her perfectly — so we started offering free in-store alterations.

We hope this story lasts forever, and that we never wake up from this dream.